I would like to write about communication today, and some implications in our daily lives (and I would like to warn you, it’s going to be a long post!) As you already know, I changed my job recently, from Sales to Internal Communications, and while I am still very focused on not writing about work here, or colleagues, or anything similar; working in this department is actually quite interesting because it’s making me look for ways to communicate better. When I was a student, at some point in my life they taught us about non verbal communication, and it sort of sounded like magic to me. Then, studying Consumer Psychology and similar in Advertising, made me realise just how important it is to communicate the message we want to so that the audience understands exactly what we want to convey. The same word can have different connotations depending on the non verbal communication that surrounds it. Let’s take a word with a negative connotation such as “idiot”. The meaning of this word will still be …